cold-eeze: with or without
The split screen... a redundant tactic that’s become commonplace in the zillion products that are marketed to us everyday. Let’s break the fourth wall (along with conventional advertising) and show audiences a little visual they’ve seen one too many times and elevate it to a level of grandeur.
Directed by Matt Pourviseh + Jeff Pinilla
Director of Photography: Justin Simpson
Produced by Matt Pourviseh
Written by Jeff Pinilla and Matt Pourviseh
Co-Directed by Matt Pourviseh
Production Company: NBTV
behind the scenes:
![](https://cdn.myportfolio.com/97d1fd0e-90dc-4fc9-b8a0-71be732f73df/03150f32-c588-405b-815c-327ca44b55ec_rw_1920.jpeg?h=b1ae7ec2c4f08c476277f2f25b0a548b)
![](https://cdn.myportfolio.com/97d1fd0e-90dc-4fc9-b8a0-71be732f73df/f104e69e-7f79-4e23-809c-8e564cd917f8_rw_1920.jpeg?h=b06500707048afe0f565576f7b787219)
![](https://cdn.myportfolio.com/97d1fd0e-90dc-4fc9-b8a0-71be732f73df/c57f97aa-b5ea-4d0a-b038-b9ebf43a93bc_rw_600.gif?h=761874aae96e86d852e3670b226678a8)
![](https://cdn.myportfolio.com/97d1fd0e-90dc-4fc9-b8a0-71be732f73df/288feccd-125f-48db-9ced-d8cea39ab07f_rw_1920.jpeg?h=f2fa73aed82eabcccfc8301da08601fa)
![](https://cdn.myportfolio.com/97d1fd0e-90dc-4fc9-b8a0-71be732f73df/c5acda25-3c8c-4910-89e0-4353fe3acd16_rw_1920.jpeg?h=4488ca9f2ee2bd20e113d11f3818635e)
![](https://cdn.myportfolio.com/97d1fd0e-90dc-4fc9-b8a0-71be732f73df/4de484bf-e133-4aad-9439-b2eb772d4caa_rw_1920.jpeg?h=4e2023a6037d51e208b3850882d58202)
![](https://cdn.myportfolio.com/97d1fd0e-90dc-4fc9-b8a0-71be732f73df/9a556644-cb9b-4d7b-9075-fd2f4951311f_rw_1920.jpeg?h=1d23e55813cf5b10b82f5eb6a21161cd)